Zeus Files

Zeus Files

Sliding Doors: How Coe’s election helped athletics finally get serious about tackling doping

Ten years ago today Sebastian Coe was elected to lead athletics at a time the sport faced the Russian doping crisis. It could have been quite different response if rival Sergey Bubka had won the vote

Duncan Mackay's avatar
Duncan Mackay
Aug 19, 2025
∙ Paid

British rom-com “Sliding Doors” tells the tale of two parallel narratives dependent on whether or not the lead character Helen, played by Gwyneth Paltrow, catches a London Underground train.

In scenario one, Helen arrives home and catches her boyfriend having an affair. It leads to her leaving him and beginning a new relationship in which she is blissful…

Keep reading with a 7-day free trial

Subscribe to Zeus Files to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2026 Duncan Mackay · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture